This article discusses Russia’s non-linear (hybrid) warfare concept. In order to fight a new generation war, Russia has created ‘hard’ and ‘soft’ forces, which are used situationally depending on need. By employing a mentality of secrecy and ‘maskirovka’ and following its own rationale, Russia not only creates the concept, suggests a specific modus operandi, but also designs and establishes a system of command, control, and coordination for this new concept in warfare. Since the time that the Gerasimov Doctrine first articulated this concept in 2013, it is being used everywhere every day – both inside and outside of Russia. At the same time, it has taken the West too long to realise the novelty and shrewdness of this approach; an approach that requires constant vigilance.